In our latest episode, Rick McCutcheon sits down with Beth Clarkin, Director of Partner Marketing at TrueCommerce, to talk all things Directions North America — and why this Partner-only event is unmissable.

“Microsoft is more than a partner ecosystem—it’s a family,” says Beth, sharing what sets the Dynamics community apart.

Hear how TrueCommerce went from keynote basketball stunts in Vienna to planning something bold and very Vegas for this year's conference. Plus, get a sneak peek into their upcoming session with George Delp (YAVEON) and Bob McAdam (Tasklet Factory) on strategic ISV collaboration in supply chain solutions.

Whether you're an ISV, SI, CSP, or reseller—this episode is packed with reasons to attend and invest in the relationships that make the Microsoft community so powerful.